Posts by Carolyn Bollaci

Carolyn Bollaci has more than fifteen years’ experience in the digital industry and has spent the last decade as a leader within several of the world’s largest marketing and technology businesses. Carolyn joined MediaMind (before it was Sizmek) as Country Manager in 2009 and led its smooth transition to the new Sizmek brand in 2014, successfully positioning the company at the forefront of technology – as trailblazers and leaders in the ANZ digital market. Carolyn is an active member of the Australian digital community, and as one of the founding members of the IAB Australia AdTech Council, she helps define policies and standards that benefit the greater industry as a whole. Bollaci works closely with leading brands and agencies in the region and is often involved with some of the most innovative digital advertising campaigns across Asia. Prior to Sizmek, Carolyn held senior roles at News Corporation (News Limited and News Digital Media), ninemsn and Microsoft MSN.

Carolyn Bollaci - VP Global Accounts APAC, Sizmek

Demystifying attribution: how to optimise your ROI

Consolidation 2

Why is data consolidation critical to creating a seamless attribution model that helps marketers optimise the impact of their digital media investments?

Read More

Subscribe For Our Latest Updates

Signup for our newsletter and stay updated with exclusive content from the Marketing & CX Hub.

First name *
Last name *
Job title
Company
Email *
 

Hi *|FNAME|*, some recommended articles for you


*|RECOMMENDATIONS|*

Hi *|FNAME|*, welcome back!

Maybe you are interested in the following event.


Programmatic Advertising Summit 2016

ANZ’s only dedicated programmatic advertising conference designed to close the knowledge gap for buy side & sell side executives within the media and advertising industry.


Hi *|FNAME|*, welcome back!

Maybe you are interested in the following event.


Customer 360 Symposium 2016

ANZ’s #1 enterprise customer experience event. Join forward thinking organisation reconsidering how they Reach, Engage and Delight their communities.


See what sponsors thought of the Customer 360 Symposium 2015

Hi *|FNAME|*, welcome back!

Sponsorship opportunities are now running low.
Contact Tim Stuart-Harris on 02 8228 6902 to secure your place today.

See what sponsors thought of the Agency Leaders Symposium 2016