Marketing & Customer Experience Hub

Brooke Hemphill

The shifting competitive set

Management consultancies

Agencies are facing competition from every direction as the competitive set shifts but are they about to be put out of business by management consultancies and professional services firms?

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Brooke Hemphill

How do we achieve diversity in adland?

Diversity - an agency issue

We know there’s a problem with diversity in adland – one that extends beyond gender equality. So what can we do to effect change?

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Brooke Hemphill

The on-going evolution of the agency business model

Agency business model

Is the business model of today’s agencies broken, cracked or simply going through the next phase in a constant evolution?

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Brooke Hemphill

Today’s agencies go under the microscope at the Agency Leaders Symposium

Agencies under the microscope

We give you a preview of the inspiring and well thought-out program for the 2016 Agency Leaders Symposium.

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Mark Abay - Content Director, Ashton Media

Full stack technology the winner of the first GroupM Digital debate

GroupM Digital Debate

The results of the first GroupM Digital debate are in and full stack has the vote. Find out how the audience came to the result with our debate recap.

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Mark Abay - Content Director, Ashton Media

Pernod Ricard Winemakers take a big seat at the programmatic table

Pernod Ricard Winemakers

An 18-month journey sees the wine division of Pernod Ricard leading the business in the programmatic space.

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Dirk Ullrich – Consultant

How to find the perfect tech partner

Partners

It pays to do your due diligence and ask lots of questions, even the seemingly silly ones when shopping for tech solutions says consultant Dirk Ullrich.

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Mark Abay - Content Director, Ashton Media

What the heck is MarTech?

MarTech

Of course MarTech is short for marketing technology but what’s the difference between ad tech and MarTech and who needs to be across the two areas?

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Lynn Chealander – VP, Vivaki

Avoiding programmatic stress disorder

Stress

Programmatic advertising seems to be getting the blame for much of the digital industry’s ills. Publicis Media’s Lynn Chealander says the technology is the answer, not part of the problem.

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Mark Abay - Content Director, Ashton Media

Ad blockers will make better marketers

close-up view of young woman checking her mobile phone with ads blocked on the screen. All screen graphics are made up.

Will ad blockers kill the online advertising model or are they simply the disruption programmatic needs to take it to the next level?

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Programmatic Advertising Summit 2016

ANZ’s only dedicated programmatic advertising conference designed to close the knowledge gap for buy side & sell side executives within the media and advertising industry.


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Customer 360 Symposium 2016

ANZ’s #1 enterprise customer experience event. Join forward thinking organisation reconsidering how they Reach, Engage and Delight their communities.


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