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Grasping The Omni-Channel Customer

The customer journey today is a labyrinth in which your customers and prospects, browse and shop online on multiple devices.

This makes it infinitely more complex for retailers to identify and target users in a linear fashion and create a unified marketing plan across screens.

Criteo’s Jeremy Crooks will show how Criteo is addressing this complexity by making cross-device tracking and advertising a reality so marketers can deliver a seamless message across all consumer touch points.

Pressy Sankaran, Account Strategist, Criteo

See full agenda for session time

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