Fostering a connection between your customers and your organisation’s senior leaders is critical to the long term success of your customer advocacy program. Senior leaders can and should play a key role in driving change to ensure your program does not fall victim to customer issues being the customer teams problem. News Corp Australia have recently delivered a structured experiential program where leaders have experienced first hand the customer’s journey and are now championing customer centric change across the News Corp business. Join Kristin Haynes and your peers to share ideas on how you can more effectively engage your leadership teams in your own CX programs.
Kristin Haynes, Snr Manager Customer Advocacy, News Corp Australia