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Agenda

Monday 17th November

17.00 Delegate Registration
19.00 Welcome & Opening Remarks
19.10 Opening International Keynote – Data Driven Marketing Technologies And Their Role In Modern Marketing
Media Think Labs
20.00 Dinner & Networking

Tuesday 18th November

08.15 Breakfast & Opening
08.50 International Keynote – Joining The Dots – Using Data To Build A Holistic View Of Your Customer Experience Across Multiple Channels And Touch Points
Financial Times
09.30 Keynote – Ensuring Relevant And Active Conversations With Your Customers
Tipstone
10.10
When All The Data In The World Tells You Nothing. How Reckitt Benckiser Is Using Data To Find More Intelligent Segments In Your Supermarkets
Reckitt Benckiser
From Strings To Things: How Data Can Transform Your Future Content Strategy
MediaCom
10.50 Coffee & Networking Break
11.10
Partner Presentation – Kickstarting Your Programmatic Data-Driven Marketing
MediaMath
Partner Presentation – The Light & Dark Of Social. How Consumers Really Share Today And The Implications And Opportunities For Brands & Publishers
RadiumOne
Partner Presentation – Is Marketing Automation Too Focused On Achieving Business Objectives? The Case For Why We Need Customer-Focused Marketing Automation
Datalicious
11.40 Keynote – 3R’s – Old Concept, New Execution: Four Things To Make Data-Driven Customer Engagement Actually HappenData@Ogilvy
12.20
Partner Presentation – Using Data To Drive Consumer Insight And Revenue Across Devices And Platforms
Criteo
Partner Presentation – When The Data Runs Dry
Exponential
Partner Presentation – Pulling The Pieces Together: Data In A Multi-Platform, Multi-Device World
comScore
12.50 Lunch
13.40 Keynote – The Future: Customer Analytics, Business and the Executive FunctionPresciient
14.30
Wine Tasting
Sponsored by comScore
Chocolate Making Class
Golf
19.00 Pre-Dinner Drinks ReceptionSponsored by RAPP
19.45 Dinner & After Dinner Speaker
Chris Savage, Chief Operating Officer, STW Group
22.00 Close

Wednesday 19th November

08.00 Villa Check-Out
08.30 Breakfast & Opening
08.50 International Keynote – Social Media Data is Sexy Again: Journey from the Trough of Disillusionment to Era of ProductivityLighthouse3 (US)
09.30 Keynote – Big Data, Bad Decisions: Driving Business Improvement and Avoiding the Pitfalls of Data Analytics
Analytic Partners
10.10
Establishing A Peace Process For Data And Creativity
Havas Worldwide
Marketing in Real Time at Bankwest
Bankwest
10.40 Coffee Break & Villa Check-Out
11.00 Keynote Panel – Ad Fraud & Brand Safety – Good vs Evil
Xasis (GroupM)
GroupM
News Digital Media
Appnexus
11.40
Partner Presentation – Data As A Game Changer: How To Win In A Game Of Me, We And Data
IBM Australia and New Zealand
The Data Alone Can’t Help You…
Metlife Insurance
12.10 Keynote – Putting Data At The Heart Of CommerceAmerican Express
12.50 Closing Keynote Panel – How Data Analysis And Technology Are Delivering New Sources Of Competitive Advantage
Hosted by Quantium
MCN
eBay Australia & New Zealand
Reckitt Benckiser
Quantium
13.20 Lunch and closing comments

 

 

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