Ashton Media » Home

100 Proof Technology

As it celebrates its 150th anniversary, Jack Daniels continues to focus on innovation and technology to take the brand forward.

Jason will share with you the ever expanding role of the media technology stack and how Jack Daniels plans media, measures its effectiveness and optimizes for future campaigns. In-source? Out-source? Hybrid? Hear about how they’re planning for it and questions they’re asking themselves.

He will also cover the importance of technology in consumer experiences online and their connection to the offline, whether it’s the Jack Daniel’s Distillery in Lynchburg, TN, retailers or consumer activations.

Learn how eCommerce is influencing current and future technology strategies and how Jack Daniels is evaluating new technologies to introduce them into the enterprise for future success.

Jason Loehr, VP Director of Global Media & Insights, Brown-Forman

Subscribe For Our Latest Updates

Signup for our newsletter and stay updated with exclusive content from the Marketing & CX Hub.

First name *
Last name *
Job title
Company
Email *
 

Hi *|FNAME|*, some recommended articles for you


*|RECOMMENDATIONS|*

Hi *|FNAME|*, welcome back!

Maybe you are interested in the following event.


Programmatic Advertising Summit 2016

ANZ’s only dedicated programmatic advertising conference designed to close the knowledge gap for buy side & sell side executives within the media and advertising industry.


Hi *|FNAME|*, welcome back!

Maybe you are interested in the following event.


Customer 360 Symposium 2016

ANZ’s #1 enterprise customer experience event. Join forward thinking organisation reconsidering how they Reach, Engage and Delight their communities.


See what sponsors thought of the Customer 360 Symposium 2015

Hi *|FNAME|*, welcome back!

Sponsorship opportunities are now running low.
Contact Tim Stuart-Harris on 02 8228 6902 to secure your place today.

See what sponsors thought of the Agency Leaders Symposium 2016