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Welcome to the Programmatic Summit video series.

The first of its kind in the region, the series of short videos tackle key topics surrounding programmatic advertising. Starting with an overview of the programmatic advertising market by the IAB Australia the video series then covers a variety of topics relevant to brands, agencies and publishers. Click the images below to watch the videos – Enjoy!

Programmatic Overview

Alice Manner, CEO, IAB Australia

Overview of the programmatic advertising landscape in ANZ  from Alice Manners, CEO at IAB Australia.

TV and Video Convergence

TV and Video Convergence - Sarah Wyse, Managing Director - ANZ, Videology

What’s the big opportunity for TV and video convergence? Sarah Wyse, Managing Director – ANZ, Videology explains.

PTV season one: fast tracked from Australia

AOL

Mitch Waters, Managing Director at AOL Platforms asks leaders from OMD, AMNET and MCN what the impact of PTV is on the industry.

WTF is Automated Guaranteed?

WTF is Automated Guaranteed - Ian Lowe, CEO, Adslot

Mutual guarantees, price dynamics, and tech. Ian Lowe, CEO at Adslot explains it all…and of course WTF automated guaranteed means.