Posts by Lynn Chealander –

Lynn Chealander led the Publicis Groupe's programmatic offering in Australia and New Zealand, and then successfully oversaw its integration into the agencies.

Lynn Chealander – VP, Vivaki Jun 23, 2016

Avoiding programmatic stress disorder

Programmatic advertising seems to be getting the blame for much of the digital industry’s ills. Publicis Media’s Lynn Chealander says the technology is the answer, not part of the problem.

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bots, fraud, programmatic, transperancy, viewability