Do you have a customer satisfaction survey in place to gather that all-important data? If not, start by answering these four crucial questions:
Are you collecting meaningful data for your business? Is this data helping you understand the customer experience and how customers see your business?
Data Strategy Symposium 2014 keynote speaker Richard McLaren answers 3 questions about key data challenges and how to overcome them.
4 questions for Data Strategy Symposium 2014 keynote speaker Mia Dand about successfully leveraging social media data for competitive advantage.
3 questions about using data to make good business decisions and common data challenges for Data Strategy Symposium 2014 keynote speaker Dr Shawna Thayer.
3 questions on the future of customer analytics and data for Data Strategy Symposium 2014 keynote speaker Dr Eugene Dubossarsky. Read his responses here:
Do you want to fight the future or fight for it? There has never been a more necessary time for marketers to build their own bridges to what is to come.
Delegates from PHD Australia discuss the key take-outs from the second Annual Agency Symposium 2014 that can be developed in organisations right now.
Delegates from PHD Australia discuss the points of view and debates from the second annual Agency Symposium 2014. Find out what they have to say here:
Providing a level of customer experience that ensures your customers â€˜feel’ the difference between your business and competitors is crucial to success.