Keynote speaker Travis Wright shares his insights and a number of great tools in part 3 of his presentation on data-driven marketing technologies.
Keynote speaker Travis Wright shares insights on the marketing stack, the data layer, tag management, graph search, personalisation and more.
Keynote speaker Travis Wright shares his insights in part 1 of his presentation on data-driven marketing technologies at the Data Strategy Symposium 2014.
Kuba Tymula, keynote speaker at the Data Strategy Symposium 2014 reveals the 4 layers you need to tackle to make data-driven customer engagement happen.
How do you allocate media budgets across channels to maximise overall ROAS with a limited budget? A study by Datalicious answers that question. Get it here:
Customers expect a business to be listening and to be ready to respond. Does your business know how and where to be open for dialogue with customers?