Chris Taylor is a marketer with over 20 years’ experience gained across a diverse range of industries including aviation, FMCG, financial services, pharmaceutical, professional services, renewable energy, commercial property, banking, payments, and retail.
He has recently been appointed to lead the National Heart Foundation through a complete review of its marketing resources and activities. As Chief Marketing Officer, Chris is directing the marketing, digital and media/communications functions to help achieve the organizations’ vision of an Australia free of heart disease. Prior to this, Chris was responsible for the marketing of WooliesX digital business channels which included Online Shop, Customer Services and was also responsible for the integration of digital solutions into the supermarket marketing plans, in-store and owned channels.
He has been the public spokesperson for many brands and is experienced in TV, press and radio interviews. Chris has contributed articles for publication in marketing press and has been a guest speaker on marketing and sponsorships across Asia Pacific.