Christopher Cramond

Head of Member Strategy

Aware Super

Chris is a customer strategy professional with a focused career working in, and consulting to, the financial services industry.  He currently leads the centralised analytics, insights and measurement team to develop and embed data driven strategy across Member, Financial Advisor and Business markets. This includes multi-channel experiments, CX measurement, value proposition development, brand & market mix insights and facilitating an Insights & Innovation Forum to drive customer-focused initiatives through management of an ideas pipeline.

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