Phil Cowdell
Chief Strategy Officer
Channel Factory U.S.A
Phil Cowdell is an experienced industry leader with more than three decades of experience from a range of WPP and Publicis agencies and groups, as well as consulting practices.
Phil joined Channel Factory in 2022 as Global Chief Strategy Officer. Previously he divided his career between the advertising industry and government affairs.
He was formerly Global President of Client Services at WPP’s GroupM as well as North America CEO of both Mediacom and Mindshare.
Cowdell has led media and communications thinking and delivery for numerous major multinational accounts in the automotive, FMCG, finance, tech and hospitality industries – including Audi, Unilever, American Express, IBM and Royal Caribbean.
In the public sector, Phil specialises in how communications and digital media are being exploited by bad actors with a focus on terrorism and violent extremism. His clients have been across both the Trump and Biden administrations, as well as UK and other foreign governments.
Phil is a graduate of the University of London, and has lived in the US, UK, China, Canada and Australia, and worked across North America, Europe, Greater China, South East Asia, Australia and the Middle East.