Steffen Daleng

Chief Marketing Officer

Booktopia

Steffen serves as Chief Marketing Officer at Australia’s largest online bookstore; Booktopia and was named #15 Top People in Ecommerce in 2021.

Arriving in Australia in 2014 after having sold and exited his last company in Indonesia he joined The Co-op to drive digital growth and in his latest role as General Manager Digital & Marketing was responsible for omnichannel growth across 2 websites and 120 stores before joining Booktopia in 2018.

Prior to arriving in Australia Steffen founded an online electronics retailer in Denmark in 2006, and a digital agency helping more than 300 SMBs grow online through Conversion Rate Optimisation, Strategy, Design/Development and Digital Marketing

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Steffen Daleng
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