Head of Marketing
Baiada (Steggles, Lilydale, Greens & Goodness)
Yash Gandhi is the Head of Marketing at one of Australia’s leading companies in the primary industries: Baiada, who own the iconic Steggles and Lilydale Free Range brands.
He is also leading a brand new business venture for the group in the emerging plant based category under the new Greens & Goodness brand.
Ranked #12 in the CMO50, he is passionate about using creativity to drive growth and ensures it remains at the heart of their marketing success. He has won several marketing effectiveness and creative awards for the brands he leads and has helped drive year-on-year growth for the business.
Yash has over 14 years’ experience in the Advertising industry and spent over a decade at international Advertising agency M&C Saatchi where he was prior to joining Baiada.