Founded in 2003, LinkedIn is an internet platform company focused on connecting the world’s professionals to make them more productive and successful. With more than 350 million members worldwide, including China and executives from every Fortune 500 company, LinkedIn is the world’s largest professional network on the Internet.
In Australia, LinkedIn has an audience of over 6.5m users and LinkedIn Marketing Solutions’ mission is to be the most effective platform for marketers to engage with these professionals. LinkedIn offers Full Funnel marketing solutions including Sponsored Updates, Display Advertising, Sponsored InMail, LinkedIn Lead Accelerator and LinkedIn Network Display – allowing marketers to reach the right professionals wherever they travel on their digital journey. Headquartered in Silicon Valley, LinkedIn has offices across the globe, including Sydney and Melbourne.
In 2014 LinkedIn was named by Glassdoor as the #3 best place to work and global CEO Jeff Weiner was the highest rated CEO for 2014.