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Chinese Tourists Down Under: 1.3 Million Opportunities and How to Capitalise on Them

With record numbers of Chinese tourists pumping billions of dollars into the Australian economy every year, there’s an enormous opportunity to grow and expand your business by staying right where you are. This session will explore how brands can capitalize on the millions of Chinese tourists who visit Australia every year, and what brands need to consider, such as language translations, to cater for their needs.