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Roundtable: Business Case Insight, Strategy & Success for Investment into Customer Experience/UX

What would the consequences be to your company if the customer experience decreased?  What if it increased? How does customer experience impact your companies costs and revenues?

Understanding the business case, identifying opportunities and creating successful strategies for investment into Customer Experience/UX is key to understanding the value of customer experience changing within your organization.

Moderator: Steve Cierpicki, Virgin Australia