The proliferation of mobile devices and applications has given consumers more choices and flexibility in researching and purchasing products or services; this in turn has made them more discerning and demanding, and less tolerant of inadequacies in the experience they have with your business. Offering outstanding customer experiences doesn’t have to be a challenge. But it is both an art and a science, and requires a thoughtful and elegant approach. Join us as we dig into what this means for organisations wanting to effectively engage with their customers.
Lindsay Brown, VP Asia Pacific, LogMeIn