Sydney:
13th November Agenda
Most of our businesses are inundated with the amount of data we have about our customers and how they interact with us. But, how do we use that data most effectively to evolve our CX? This CX Collective event will delve into the relationship between all things data and customer experience, from building a business case around data, what to do with it when you have it, how to use it to drive more personalised experiences.
We hope you can join us in what should be an insightful and fun event.
3.30
3.45
International Keynote: Delivering Data-Driven CX: How Can We Use Our Data More Effectively?
Elliot Antrobus-Holder
VP, Global Head of Digital Channels and Analytics, GSK (UK)
Most of our businesses are inundated with the amount of data we have about our customers and how they interact with us. But, how do we use that data most effectively to evolve our CX? This CX Collective event will delve into the relationship between all things data and customer experience, from building a business case around data, what to do with it when you have it, how to use it to drive more personalised experiences.
4.30
Interactive Workshop
Following Elliot’s International Keynote, we’ll have the opportunity to workshop your current frustrations and challenges in better leveraging data to enhance your CX strategies.
5.30
