Posts Taged ad-blocking

Mark Abay - Content Director, Ashton Media

Ad blockers will make better marketers

Will ad blockers kill the online advertising model or are they simply the disruption programmatic needs to take it to the next level?

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Mark Abay - Content Director, Ashton Media

Programmatic: The three biggest challenges

Programmatic Hot Topics 2016

Like any burgeoning industry, programmatic is not without its opportunities and, of course, challenges. At the 2016 Programmatic Summit, a representative panel tackled three of the most high-profile issues: adblocking, viewability and ad fraud.

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