Posts Taged big-data

Mark Abay - Content Director, Ashton Media

In five years time our data could be more valuable than our 620 store real estate portfolio

Phone in store

7-Eleven is proof positive that building a data strategy can add untold value to your business.

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Mark Abay - Content Director, Ashton Media

Top 7 takeaways from the 2015 Data Strategy Symposium

Top 7 takeaways

With three action-packed days of data strategy chat to reflect on, we’ve put together this cheat sheet of the top seven takeaways.

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Mark Abay - Content Director, Ashton Media

Customer experience: the new programmatic

The Customer

With the hype building, CX is set to push programmatic off its buzzword perch. Is this simply industry trend spotting or something more serious?

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