
The intersection of data and marketing

A marketing analytics platform has dramatically changed the way Energy Australia wrangles its data says Kier Draven.
A marketing analytics platform has dramatically changed the way Energy Australia wrangles its data says Kier Draven.
Data partnerships are the future of MarTech but what do businesses need to do in order to form the right partnerships? TEG’s Andrew Reid explains.
Ahead of his keynote presentation at the upcoming Data Strategy Symposium, Lucan Creamer, Executive Manager of Commercial and Marketing at Events Melbourne – City of Melbourne, explains the monumental impact data-driven marketing has had on how he does business.
Ahead of her keynote presentation at the Data Strategy Symposium, LinkedIn’s Nicole Isaac spoke to us about big and small organisations utilising data.
Ahead of next month’s Data Strategy Symposium, Kuba Tymula, CEO of Harris Partners, looks at the progress being made with data and digital transformation Down Under.