
"Best MarTech brains in the country"


48
hours in the Hunter Valley

Australia’s most-loved MarTech conference
In an era of heightened scrutiny, leaner teams, and rising consumer expectations, the pressure on marketing leaders to deliver smarter, faster, and more secure experiences has never been greater.
The Marketing Tech Symposium is where ANZ’s most senior MarTech minds come together to cut through the noise. This is not just another conference, it’s an exclusive opportunity for peer-to-peer exchange, honest conversations, and strategic clarity.
With the pace of innovation accelerating and the technology landscape more complex than ever, the Symposium helps you focus on what matters, what’s emerging, what’s effective, and what’s right for your strategy.
Set away from the daily distractions of the office, the Symposium offers curated content, sophisticated debate, and actionable insights that give you – and your business – a competitive edge.
This is your opportunity to connect, reflect, and lead with confidence.
Key themes to be addressed in 2025:
Setting the Strategy: Build vs. Buy
Weighing custom MarTech builds against integrated platforms: balancing personalisation needs with cost, complexity, and long-term scalability.
Data Enablement & Insights
Aligning marketing and data teams to unlock actionable insights and ensuring responsible, purpose-fit data practices.
Content Supply Chain for Personalisation at Scale
Implementing AI-driven content creation and delivery to enable scalable, dynamic personalisation.
CX Journeys with AI & Automation
Tackling AI integration, evolving web experiences, and loyalty initiatives: front-end and back-end challenges in a shifting consumer landscape.
Privacy, Regulation & AI Governance
Building trust through consent management, compliance, and data security. What’s required vs. what’s ethical in AI-driven MarTech.
Ownership & Structure: Who Owns MarTech?
Clarifying team structures, roles, and leadership as MarTech expands and what should your team own?
Harmonising Paid & Owned Media
Creating synergy across channels through unified data, aligned goals, and a strategic blend of AdTech within the MarTech ecosystem.
Details
WHERE
Rydges Resort Hunter Valley
formerly the Crowne Plaza
430 Wine Country Dr
Lovedale NSW 2325
WHEN
Tue 9 – Wed 10 September 2025
FOR:
Chief Digital Officers
CMOs
General Managers, Marketing
Heads of Marketing
Heads of Digital
Digital Directors
Data Analytics Professionals
Insight Directors/Managers
Data Scientists
CRM Directors/Managers
Business Intelligence Leaders
ATTEND:
LET’S GET SOCIAL
MadTech Collective
#MarketingTechSym

International Keynote: back by popular demand
Scott Brinker
Editor
CHIEFMARTEC.COM
Scott Brinker has been analyzing marketing technology and its impact on marketing organizations for more than a decade as the editor of the chiefmartec.com blog. He serves as VP Platform Ecosystem at HubSpot, helping to grow and nurture the company’s community of technology partners. And he authored the best-selling book Hacking Marketing, about adapting software management practices — such as agile methodologies — to marketing teams. He holds degrees in computer science from Columbia University and Harvard University and an MBA from MIT. Connect with him on Twitter @chiefmartec. Scott will be joining us for a live virtual keynote with Q&A.
the
SPONSOR
EXPERIENCE
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Marketing Tech Symposium Advisory Board 2025Driving the Marketing Tech Symposium agenda…
GATHERING
THE
rightsmartestMost Senior
PEOPLE
The power of the symposium will be enhanced by the quality, energy and diversity of the people you meet, who will bring their ideas to the gathering while enriching our many conversations. Our way to ensure the quality of the experience is to handpick the most exciting and imaginative group of people and bring them together.
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The Marketing Tech Symposium
Delegate Experience
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Here’s what you can expect

