Programmatic Summit

AGENDA

Your chance to stay across the industry trends, challenges, and opportunities that underpin the programmatic market.

 
 

Thursday, 7 March

8:00

 
Registration, Networking & Coffee

Start your day with espresso coffee and networking overlooking
panoramic views of Darling Harbour.
Sponsored by realestate.com.au

8:50

 
Opening Comments
 
 

9:00

 
International Keynote : Customer First – Towards A Consistent, Best-In-Class Consumer Experience
 
 

9:30

 
International Keynote : Building a New Kind of Advertising Company
 
 

10:05

 
Oporto and Optus: A case study on how to turbocharge your data.
 
 
 

10:05

 
Podcasting and Audio Streaming – The New Kids on the Programmatic Block
 
 
 

10:30

 
Coffee & Networking Break

Sponsored by realestate.com.au

10:55

 
How Money Is Extracted From End-Clients By Unscrupulous Service And Technology Providers.
 

10:55

 
The Revolution Is Now…Why The Heck Are Marketing Teams Transforming?
 
 

11:25

 
How to Make Internet Advertising that Isn’t Annoying.
 
 

11:25

 
When Is Programmatic Going To Grow Up?
 
 
 

11:50

 
Across all Screens – How to Reconcile Different Behaviour & Tech
 
 

11:50

 
The Road To Transformation: Are in-house Trading Models a Fad?
 
 
 

12:30

 
Networking Lunch

13:20

 
International Keynote : The Future of Programmatic
 

14:00

 
The Future Is Consolidated: Brands Taking Back Ownership Of The Tech Stack And In-Housing It Long Term.
 

14:00

 
Converging Programmatic And TV: It’s Time To Rethink The Mechanics
 
 
 

14:25

 
Why Your Vendor/Agency Meetings Aren’t Working
 
 
 

14:25

 
Be Prepared! Changing Industry Standards in 2019
 
 
 

15:00

 
Coffee & Networking Break

Sponsored by realestate.com.au

 

15:25

 
Changing the Channel: Video advertising in a world of CTV
 
 
 

15:25

 
How Will Amazon Media Group’s Arrival Impact The Local Landscape?
 
 
 

16:05

 
Does Creative Matter in a Programmatic World?
 

16:05

 
Publisher Survival in a Triopoly Driven World
 

16:35

 
Closing Keynote: 2019, Navigating the increasing challenges of the digital ecosystem
 

17:05

 
Closing Comments

Followed by Drinks Reception sponsored by InMobi

InMobi

 

 

 

 

 

INTERESTED
IN ATTENDING?

We bring people and ideas together,
the connection just happens.

Contact

Tim Stuart-Harris

Commercial Director, Ashton Media

Ph: +61 2 8228 6900

timsh@ashtonmedia.com.au