The customer journey today is a labyrinth in which your customers and prospects, browse and shop online on multiple devices.
This makes it infinitely more complex for retailers to identify and target users in a linear fashion and create a unified marketing plan across screens.
Criteo’s Jeremy Crooks will show how Criteo is addressing this complexity by making cross-device tracking and advertising a reality so marketers can deliver a seamless message across all consumer touch points.
Pressy Sankaran, Account Strategist, Criteo