Customer 360 Symposium

Your Executive Virtual Lunch

Tuesday 27 October 2020, 12.45-1.35pm

Reimagine CX: Engage with Your Customers of Today and Tomorrow

Lunch

Roundtable discussion

Reimagine CX: Engage with Your Customers of Today and Tomorrow

Putting the customer first has always been pivotal, but it has never been more important. The past six months have shone a light not only on the importance of being customer-centric in our thinking and decision-making, but also on the need for agility and the ability to swiftly adapt to change.

Being able to meet the needs of customers today, tomorrow and in times of disruption, and being agile enough to do so, often means reimagining our customer operating models and technology systems. This, in turn, allows us to better understand the needs, behaviours and attitudes of our customers, and create more relevant, meaningful and rewarding experiences as effectively and efficiently as possible.

Join us in this executive virtual lunch as we explore what tomorrow’s customers expect from customer-centric organisations, and how to best to understand and meet their needs and evolving expectations. We’ll take a look at how we can create more agile customer operating models, how we can leverage technology to better understand our customers, and how we can champion AI powered decisions to unlock the future of CX and create meaningful customer experiences at scale.

Felix LiaoYour Moderator

Felix Liao
Head of Analytics Platform
SAS Australia and New Zealand


Felix has over 15 years of experience working in the Australian analytics market and have worked for organisations such as IBM and HP. Currently as the head of analytics platform for SAS Australian New Zealand, Felix leads a team of analytics professionals that help organisations solve some of their most complex problems using data and analytics. Felix is a regular speaker and blogger on the topics of analytics and artificial intelligence and has deep domain knowledge across data management, data visualisation and machine learning. A computer engineer from his undergraduate study, he obtained his MBA from MGSM and is also a SAS certified data scientist. His diverse background allows him to bring a wide set of views and perspectives which are critical in modern AI and machine learning project and initiatives.

Your Hosts

SAS logo

WHEN

Tuesday 27 October 2020, 12.45-1.35pm

WHERE

Virtual workshop – details to follow

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