"What a brilliant event in every aspect! I've walked away feeling inspired by the speakers..."
would recommend to a colleague
The region’s most loved CX event
The 8th annual Customer 360 Symposium will safely bring together 150 of the leading minds in creating customer-obsessed strategy across CX, marketing and customer insights within ANZ’s enterprise organisations. Encompassing both the CX Symposium and the Customer Insights Symposium, the event takes place in the beautiful Hunter Valley, where for two days delegates can escape the daily distractions of their office environment, overcome the Zoom fatigue by reconnecting with their peers face-to-face in the beautiful open spaces of the countryside, and spend time focusing on the ever-changing world of customer experience and insights strategy that we find ourselves in today.
Customer experience and insights are ordinarily fast-changing disciplines, evolving in line with customer needs, behaviours and expectations as well as the technological shifts allowing us to connect with our customers in new and more meaningful ways. But this has never been more true than in the last 12 months. With the world changing almost overnight, we’ve been forced to rethink how we connect with our customers and what’s important to them.
This year’s event will delve deeper into customer strategy than ever before, exploring what the road ahead looks like for us as CX and customer insights leaders, through a series of virtual international keynotes and inspiring local case studies. There’s no better way to be inspired, regain focus, and set your priorities for the next 6-12 months.
The CX Symposium
The programme will explore critical themes and challenges, such as how we better use technology to deliver exceptional experiences as customer expectations continue to evolve; the impact of culture and the employee experience in driving CX strategy; and what our customers really want from us as customer-centric businesses.
The Customer Insights Symposium
The Customer Insights Symposium, part of the wider Customer 360 Symposium, creates a dedicated hub for customer insights leaders from ANZ’s enterprise brands to come together to explore the role of customer insights as businesses transform to be customer-led, while exploring the challenges and trends unique to client-side insights and research leads.
Keeping our finger on the pulse with regard to customer behaviours and attitudes is instrumental in ensuring we’re evolving our strategies in line with the changing needs of customers, and those needs and behaviours have never evolved more quickly than in the past 12 months. Underpinned by an expert advisory board, some of the key themes we’ll be exploring include how we can better champion the voice of customer in decision making and strategy, becoming a change-maker in the business as an insights lead, and what lessons we’ve learnt during the pandemic as we’ve grappled to stay connected to our customers in a rapidly evolving world.
Crowne Plaza, Hunter Valley
Tue 27- Wed 28 April 2021
Chief Customer Officers
GM Customer Experience
Heads of CX
GM Digital Experience
Heads of Experience Design
Heads of UX
Heads of NPS
Directors of Customer Insight
Heads of Customer Intelligence
Heads of Research
Heads of Insights & Analytics
GM CX and Insights
Directors of Voice of Customer
Vice President of Global Care and Customer Experience
Head of CX, Digital and Data
MARKS AND SPENCER (UK)
Here’s what you can expect
Speakers have been hand selected by an experienced Advisory Board of your peers
THE INDUSTRY’S ELITE
An invitation-only event attracting most influential CX and Customer Insights Leaders
OPEN FORUM FOR IDEAS
A rare opportunity to share ideas and challenges openly with peers, far away from the office
Qualifying client-side leaders may have the opportunity to attend as our guest
A SPOT OF GOLF
What better way have deep conversations in a relaxed environment
A LITTLE WINE TASTING
Set in the beautiful Hunter Valley, far from the distractions of the office
Gain a new perspective on how to keep winning in our changing landscape
The power of the symposium will be enhanced by the quality, energy and diversity of the people you meet, who will bring their ideas to the gathering while enriching our many conversations. Our way to ensure the quality of the experience is to handpick the most exciting and imaginative group of people and bring them together.
FANTASTIC WAY TO NETWORK The customer 360 was a fantastic way to network and meet with people from different inductries and get a new perspective on inspiring customers. The international speakers were very engaging and insightful and I made many connections at the event.
INSPIRED BY THE SPEAKERS What a brilliant event in every aspect! I've walked away feeling inspired by the speakers, empowered to use storytelling more often, and have made connections I will meet and work with in the future.
ONE OF THE BEST EVENTS ATTENDED. One of the best events I've attended. If you can take one thing away from these types of event that's a win, but I got about half a dozen from this one.
THE CALIBRE OF THE PARTICIPANTS AND PRESENTERS Being my first CX Symposium, I was really impressed with the calibre of the participants and presenters. The Ashton Media team worked tirelessly to ensure a seamless experience for participants which was really impressive too.
FELT SAFE TO BE AT A FACE TO FACE EVENT This was a fantastic event, great networking opportunity and great content. Especially appreciated the think tanks and in particular felt the COVID restrictions were handled well as I felt safe to be at a face to face event. Look forward to attending next year and connecting to industry experts.
We bring people and ideas together,
the connection just happens.
Commercial Director, Ashton Media
Ph: +61 402 567 117