AGENDA
This carefully crafted program combines inspiring keynotes with informal activities, deep think tanks and time to build real relationships.
Breakfast & Welcome
With Ashton Media host Mark Abay
Tuesday
8:00
8:50
International Keynote: The Case for Chaos
Martin Wiegel, Head of Planning, Wieden & Kennedy (Amsterdam)
Technology driven marketing and advertising continues to reinvent the ways in which brands influence consumers during the moments that matter most. However the modern day customer journey is now driving digital spend in new territories, with intense competition and consumer expectations setting the bar high, brands need to differentiate effectively.
9:30
The Unskippable Future of Advertising
Fiona Walford, Head of Creative Development, Google AUNZ
Technology driven marketing and advertising continues to reinvent the ways in which brands influence consumers during the moments that matter most. However the modern day customer journey is now driving digital spend in new territories, with intense competition and consumer expectations setting the bar high, brands need to differentiate effectively.
10:00
How Real Leaders Learn To Whisper
Linda McGregor, Founder & Owner, All About Eve
Technology driven marketing and advertising continues to reinvent the ways in which brands influence consumers during the moments that matter most. However the modern day customer journey is now driving digital spend in new territories, with intense competition and consumer expectations setting the bar high, brands need to differentiate effectively.
10:30
Coffee Break & Networking
Sponsored by Yahoo
11:00
Intelligent Marketing for the Empowered Consumer
Nicola Helper, DMP & Advertising Technology Director, Salesforce
Technology driven marketing and advertising continues to reinvent the ways in which brands influence consumers during the moments that matter most. However the modern day customer journey is now driving digital spend in new territories, with intense competition and consumer expectations setting the bar high, brands need to differentiate effectively.
11:00
Fairfax then and now
Matt Rowley, Chief Revenue Officer, Australian Metro Publishing, Fairfax Media
Technology driven marketing and advertising continues to reinvent the ways in which brands influence consumers during the moments that matter most. However the modern day customer journey is now driving digital spend in new territories, with intense competition and consumer expectations setting the bar high, brands need to differentiate effectively.
12:00
Panel: Strategies for Success
How to continue winning and driving growth in our changing landscape
Technology driven marketing and advertising continues to reinvent the ways in which brands influence consumers during the moments that matter most. However the modern day customer journey is now driving digital spend in new territories, with intense competition and consumer expectations setting the bar high, brands need to differentiate effectively.
14:00
Wine Tasting
Sponsored by NewsMediaWorks
14:00
Golf
Sponsored by ESPN
14:00
Horse Whispering Workshop
Hosted by Linda McGregor, Four Legged Sages
“”
17:00
Relax + Recharge
19:00
Pre-Dinner Drinks Reception
Hosted by Ashton Media
19:45
Dinner
Sponsored by REA Group
22:00
Close
with Checkout at 7:00am