CX Awards 2021 - Customer Experience Excellence

11

categories celebrating CX excellence

"To get a win in one is a massive honour..." (The NRMA, 2020 winner)

Judge

Jason Bradshaw

CEO , Power of CX

Judge

Lisa Dowie

Chief Customer Officer , PEXA

Judge

David Pisker

Head of Customer Experience , Officeworks

Judge

Belinda Dimovski

Director Engagement & Support , Australian Red Cross

Judge

Ebenezer Banful

Customer Experience Strategy Manager , ANZ

3

YEARS YOUNG

ANZ’s Most Important Customer Experience Awards

Being a customer-obsessed business is no longer a differentiator in a competitive market; it’s the cornerstone of survival.

As we all navigate our journey to customer-centricity, take a moment to pause and to recognise and reflect on yours and your team’s hard work, and to celebrate the incredible CX initiatives and strategies being rolled out across the region.

Back for their fourth year, The CX Awards are the ultimate accolade in CX to benchmark and recognise CX excellence and innovation in the ANZ region. Judged by an esteemed panel of your CX peers, and utilising a rigorous and transparent judging process, The CX Awards go one step further in helping to differentiate the very best leaders, teams, strategies and innovations.

Details

WHERE

Doltone House
Jones Bay Wharf
26-32 Pirrama Rd
Pyrmont NSW 2009

WHEN

Thursday, 18 November 2021

CX Awards 2021 Key dates

5 May

Open for entries

25 June

Close for entries

14 July

Close for late entries

19 July – 6 August

Judging

16 August

Shortlist announcement

18 November

Awards Ceremony

What the winners say…

TO GET A WIN ONE IS A MASSIVE HONOUR The event was really well organised, and we were very proud to be finalists in so many categories. To get a win in one is a massive honour, and this one speaks volumes for what has been done across the organisation. It is absolutely an Award and recognition that everyone at the NRMA and our group businesses can own.

IT MEANS A LOT An enormous thank you. We are humbled, and it means a lot to all those who have collaborated across AT to grow our customer centricity via initiatives like this

AMAZING CONTENDERS We are just so excited. Amazing contenders, so to win is just fantastic. We’ve put a lot of work, heart, soul, sweat, and blood in to all of this, so it really means a lot.

The categoriesCelebrating CX Excellence

EXCELLENCE IN CUSTOMER SERVICE: ELEVATING CUSTOMER CARE

Category sponsored by Emplifi. This award will celebrate a client-side brand elevating their customer service, transforming the customer experience by reducing friction throughout the care journey, and investing in their customer care agents to ensure excellent customer service.

BEST CX TRANSFORMATION

Sponsored by InMoment. This category will recognise a client-side brand that has undergone a CX transformation to become customer-centric in its mindset.

BEST MULTICHANNEL CUSTOMER EXPERIENCE

This award is open to client-side brands that are integrating their touchpoints across the business to deliver a seamless and rewarding customer experience across channels.

CX TEAM OF THE YEAR

This award will commend the team who has demonstrated a truly innovative approach, working together to achieve a goal and deliver exceptional CX.

CX LEADER OF THE YEAR

This category will recognise an individual pioneering and shaping the future of customer experience.

BEST USE OF CUSTOMER DATA AND INSIGHTS TO IMPROVE CX

This category will recognise a client-side brand making great strides in unlocking value in customer data and insights to create more engaging, meaningful and relevant customer experiences.

BEST CX INITIATIVE

This category will celebrate the region’s best stand-alone CX initiative to make the customer experience more convenient, inspiring, meaningful or rewarding.

BEST EMPLOYEE EXPERIENCE INITIATIVE

This award will celebrate a client-side brand making great strides in improving the employee experience.

BEST USE OF TECHNOLOGY TO REVOLUTIONISE CX

This award will celebrate a client-side brand that is effectively leveraging either customer-facing or back-end technology to create more relevant, seamless or inspiring customer experiences.