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How Juwai built its success through digital marketing

Juwai.com is where Chinese consumers find international property – and the company owns much of its success to an outstanding and focused digital strategy. The site is the largest and most authoritative source for global property in Chinese, with over 2.5 million property listings spanning 89 countries, with over 18,000 current news stories, country buying guides, education and emigration articles, along with the largest Chinese social media community focused on international property.

This session will explore how Juwai built its presence, its partnership with Tencent and how it enables international real estate agents to reach their audience via Chinese social channels.

Charles Pittar, CEO, Juwai

 

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